Our framework
Our Master Coach Model has evolved over the years from extensive executive coaching experience, research into what organisations need from coaches, consultation and collaboration with the top coaches worldwide.
Our model reflects the importance of the coach / coachee relationship being part of the wider organisational, cultural and political system.
The model involves four factors, the:
- coach's skillbase
- coach's self Identity
- managing the coaching relationship
- understanding the client system
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Our high standards
To ensure that, as graduates, you are amongst the best in the field we will:-
- benchmark against best practice world wide
- enrol high calibre entrants
- establish on-going feedback
- provide rigorous assessment
- work to MSc. degree level
- share responsibility for your learning by returning 50% of course fees if you don't make the grade
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Our principles and values
The purpose of the Academy is to:
- provide opportunities for transformation
- deliver the highest quality coaching
- foster a coaching culture in organisations,
- promote best practice and high standards in the coaching profession
- create an international network
Our values sit at the heart of our organisation and inform how we work as a team, how we behave in society and how we treat each other, our programme participants and clients. We choose to be measured by these as much as by our academic results. You will see below a summary of these values and why they are important to us.
We subscribe to the codes of ethics of both the International Coach Federation (ICF) and European Mentoring and Coaching Council (EMCC). We have also drawn up our own code of ethics which will give you clear guidelines on the practical application of our values, standards and guiding principles.
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Our environmental policy
We believe that businesses are responsible for achieving good environmental practice and operating in a sustainable manner.
We are therefore committed to reducing our environmental impact and continually improving our environmental performance as an integral and fundamental part of our business strategy and operating methods.
It is our priority to encourage our customers, suppliers and all business associates to do the same. Not only is this sound commercial sense for all; it is also a matter of delivering on our duty of care towards future generations.
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