The AoEC’s consultancy services are offered to organisations and feature a portfolio of tailored coaching based solutions and products that can serve to address a multitude of issues facing both large and small businesses today.
When a team gathers for a coaching session, they usually arrive with a clear sense of the challenges they want to address: pressure, pace, communication, decision‑making, stakeholder expectations. What often surprises them, though, is realising just how much of their team dynamic is shaped not by strategy or structure, but by the language they use with one another.
This recognition often starts with a single moment. A team leader hears themselves ask, “Why wasn’t this done?” and notices the room tighten. Or they watch a colleague respond defensively to a blunt question. And then the team coach steps in - gently modelling a different tone with a simple, curious, “Tell me more.”
Suddenly the conversation shifts. Shoulders drop. People think rather than react. And the leader sees it: the words they choose can either close people down or open them up. That realisation is one of the most powerful outcomes of team coaching.
The moment a team leader realises language is shaping the team
In team or systemic team coaching® engagements, the coach doesn’t just observe the team’s content - they track patterns of interaction. One of the most common patterns is the blame frame:
- “Who caused this?”
- “Why didn’t you…?”
- “You should have…”
These questions come from urgency, not malice. Leaders are under pressure and often unaware of how their phrasing can push the team into defensiveness.
During coaching, a team leader might notice that their team answers these questions cautiously, offering minimal information or redirecting attention to process issues rather than underlying causes. The coach then reframes the moment with curiosity:
- “What’s the story behind this?”
- “What’s important for us to understand here?”
- “What are we not seeing yet?”
The contrast is immediate. The team becomes more reflective. People contribute more openly. The leader witnesses a completely different quality of conversation - one they realise they are capable of enabling.
Why curious language matters for team collaboration
Effective collaboration depends on psychological safety, shared understanding and the ability to navigate complexity together. Language either strengthens or weakens all three.
Curious, open language:
- Signals safety: people feel less judged and more willing to share what’s really happening.
- Reduces assumptions: curiosity helps teams uncover blind spots and challenge outdated narratives.
- Promotes collective ownership: questions that emphasise “we” shift responsibility from individuals to the whole team.
- Fosters innovation: exploration creates room for fresh thinking and alternative viewpoints.
This is why curiosity is such a core element of team or systemic team coaching®. It’s not soft; it’s practical. When teams get curious, they solve problems faster and with less conflict.
Replacing the blame frame with a curiosity frame
Small changes in phrasing can have an outsized impact. During coaching work, leaders often begin experimenting with alternatives such as:
Instead of:
- “Who’s at fault?”
- “Why didn’t we know sooner?”
- “What went wrong here?”
Try:
- “What’s the learning in this for us?”
- “What would have helped us catch this earlier?”
- “What’s the bigger picture behind this issue?”
None of these remove accountability. They simply create a climate where people feel able to talk honestly about problems without fear of judgement. This creates momentum, strengthens trust and supports healthier team dynamics.
Building a shared team language
One powerful outcome of systemic team coaching® is helping the team create a shared vocabulary - a set of phrases, questions and metaphors that guide how they want to work together.
Teams might adopt simple prompts like:
- “Stay curious.”
- “Pause before reacting.”
- “Assume positive intent.”
- “What perspective haven’t we considered?”
The team coach models this language, but over time the team takes ownership of it. They start using it in meetings, decision‑making and conflict situations. The language becomes a behavioural anchor that keeps the team aligned with its values and ways of working.
The leader’s role: modelling the shift
The team leader plays a crucial part in embedding this shift. When they adopt a curious stance - especially under pressure - it sends a powerful signal. It shows that curiosity is an intentional leadership choice.
Leaders can model this through:
- asking more open questions
- slowing the pace of conversation when things feel tense
- inviting quieter voices into the dialogue
- acknowledging their own assumptions
- choosing phrases that promote exploration rather than certainty
These behaviours encourage the whole team to engage more thoughtfully and collaboratively.
How small shifts in language create big shifts in teams
Systemic team coaching® reveals what many team leaders intuitively sense but haven’t named: the way we speak shapes the way we work. When leaders replace blame‑oriented questions with curious, open language, they unlock better collaboration, healthier relationships and more sustainable performance.
The shift often starts small - a reframed question here, a curious pause there - but its impact is profound. And for many team leaders, this realisation becomes a catalyst for strengthening not only the team’s conversations but also the culture they create together.
If you would like to discover more about team coaching and training as a team coach, do come along to one of our free upcoming virtual open events or webinars.
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