Challenging Coaching Masterclass

Challenging Coaching Masterclass - running virtually

Challenging Coaching is an essential wake-up call that shows the time has passed for traditional coaching methods. Anyone who is responsible for the performance of others will find that the key to eliciting the highest level of achievement lies in facing the FACTS. This one-day masterclass is designed to provide you with a range of tools and techniques to give you deeper expertise to further improve your client or colleague’s performance and sustain the coaching impact.

Upcoming dates:

There are currently no dates available for this programme. If you would like to be kept informed of upcoming dates please click the button to get in touch.

Based on their extensive experience working at board and management levels, Challenging Coaching suggests that for too long coaching approaches have shied away from adopting a more challenging stance - a stance that can provoke greater performance and unlock deeper potential in business leaders and their teams. Long-held coaching principles such as being non-directive, building rapport and holding to the individual’s agenda are put under the spotlight and their relevance is questioned to a 21st-century business environment where the needs of the wider organisation must take precedence over the particular wants of any specific executives.

  • Gain new strategies to support senior clients with healthy challenge and mutual respect
  • Obtain new tools and techniques to stretch your client’s thinking and enable them to dig deeper to maximise their true potential
  • Develop greater insight into how and when to use your coaching skills to leverage the client to further improve performance 
  • Take away an approach which can be integrated with your existing coaching practice and used on an on-going basis to increase your presence and maximise your impact
  • Helps augment the performance of senior leaders and executives
  • Maximises the opportunities for growth
  • Builds greater relationships
  • Sustains the coaching impact for longer with deepened personal learning

What you will learn

About the FACTS CoachingTM model – you will explore the principles of challenging coaching: the Support Challenge Matrix, the Zone of Uncomfortable Debate, Build the Contract Honour the Contract, and Speak Your Truth and Face the FACTS.

Look at the relevance of traditional coaching practices - and explore the principles and the new gems of Challenging Coaching.

Learn about the five elements of FACTS coaching through theory and skills practise.

Consider the wider implications and applications of FACTS coaching.

How you learn

Facilitated discussion into the origins of coaching and the traditional principles and how these now serve coaches, coachees and organisations in the 21st century.

Explore in detail and practise the skills of Feedback and Accountability within a Challenging Coaching environment.

Explore and practice the skills of Courageous Goals, Tension and Systems Thinking.

Facilitate a discussion on the wider application of FACTS CoachingTM within business.

Your learning experience

Learning is shared through virtual faculty-led sessions and the whole learning group which is facilitated by the faculty.

As well as exploring the theory behind FACTS CoachingTM, the masterclass will provide plenty of opportunity to practise the skills and consider the implications and applications.

This will be a thought provoking and stimulating workshop, offering questions and new perspectives about coaching and the world in which we do our work.


You will receive a certificate of attendance on completing the course.

Although this programme does not provide ICF approved CCEs you can still use the CPD hours towards re-accreditation with the ICF. The ICF website explains further.


Who is this programme for?

Anyone who is responsible for the performance of others will find that the key to eliciting the highest level of achievement lies in facing the FACTS.

How many people will be on the course?

This programme is limited to 20 participants to ensure a high-quality learning experience and that you receive personal and individual feedback from faculty.

Is the course residential?


How do I apply?

You can apply for the masterclass online. If you would like to find out more before applying, please do not hesitate to contact us and we will be delighted to help you in any way we can.

Is there any pre-course work?



You will work with our team of highly trained and experienced executive coaches.

The faculty for the Challenging Coaching Masterclass will be one of:

John Blakey, Steve McCann, Katy Mason or Marie Haycocks. Please do ask us who will be faculty on the programme your choose.

How much does the programme cost?

The programme costs £240 + VAT (price for the virtual programme).

What does the programme fee include?

Face to face programme price includes all study materials, refreshments and lunch.

If a virtual programme - lunch and refreshment will not be included.

What is your dress code?

We recommend wearing comfortable, casual clothing.


John Blakey

John Blakey Faculty

John Blakey

John Blakey

John co-authored ‘Challenging Coaching’ with Ian Day, in 2012. The book features the FACTS coaching model and was inspired by his executive coaching work with Team GB and England sports coaches in rowing, diving, shooting and cricket. From 2013-2015, he was leadership coach to Peter Moores, the former England cricket coach. Six years after its publication, ‘Challenging Coaching’ remains one of the best-selling leadership books in the UK. In 2016, John published ‘The Trusted Executive’ which was shortlisted as the Chartered Management Institute book of the year and led to John being named as a top 100 thought leader in trust by Trust Across America. John’s prize-winning doctoral research on the nine habits of trust at Aston Business School has been featured in Forbes, Inc. Magazine, The Huffington Post, BBC news and on the BBC’s ‘Daily Politics’ programme. John has delivered keynote speaker sessions to thousands of business leaders around the world, including corporate events for HP, IBM, EY and the RNLI. He is a member of the Vistage speaker bureaus in the UK, US and Canada where he delivers CEO workshops that draw upon his experience as a former FTSE100 international managing director, highly successful entrepreneur and executive coach to over 120 CEOs from 22 different countries. John is a member of the CEO executive coaching faculty at the IoD, the FA and the NHS and, since 2010, has been a PCC credentialed coach with the ICF.

Katy Mason

Katy Mason Faculty

Katy Mason

Katy Mason

Katy Mason is an authentic coach and trainer possessing a passion for great work place culture. Her purpose is to help individuals understand why they do what they do, how they do it and what makes them the best leader they can be, so they and others feel a sense of trust whilst being supported and challenged. This allows everyone to step into a peak performance state, which allows each person to have their own needs, their team’s needs and the wider business needs met. Katy’s high energy has been described by executives and clients as being contagiously motivational and inspirational.

Marie Haycocks

Marie Haycocks Faculty

Marie Haycocks

Marie Haycocks

Marie Lister is an experienced Executive & Leadership coach who is passionate about the development of leaders, and in particular the development of women In Financial Services, after a c20 year career in the industry. Marie’s coaching style has been described by clients as inspiring, though provoking & impactful. Her mission is to help to develop happy, healthy and high performing leaders and to help them build a life and career that they love, as she believes that ‘success’ comes when one feels fulfilled, motivated and resilient in whatever context they operate.

Steve McCann

Steve McCann Faculty

Steve McCann

Steve McCann

Steve is a positive, energetic and solutions-focused coach who has a passion for individual and team development. This is based upon a true belief that we all have significant untapped potential that once accessed, will allow us to live the life we want, establish the relationships we value and achieve the results we deserve. As a coach Steve partners with clients in a co-active, collaborative style with the focus on achieving results, fulfilment and balance by supporting his clients to take a holistic perspective based upon their core values and purpose. Combining his organisational and executive experience with the latest coaching practices from both business and sporting environments uniquely positions Steve to provide his clients with a rich source of insights and techniques to support their own development and success.

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£240.00 exc. V.A.T.

There are no dates currently available for this programme. Please register your interest below.

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